TikTok Notes – Driving Engagement With Rumoured New TikTok Pictures App

Rumours proceed to swirl round a brand new TikTok Pictures app, now considered named “TikTok Notes.” May this be a game-changer for hoteliers to breathe new life into their social media methods and visitor engagement?

Yesterday, social media consumer @cmcalgary posted a screenshot from TikTok exhibiting particulars of a long-rumoured new TikTok Pictures App, known as ‘TikTok Notes’. They obtained the pop-up whereas importing a static picture to the platform.

Described as ‘coming quickly’, the pop-up continues to present extra particulars about how the platform plans to deal with picture posts transferring ahead:

“TikTok Notes, a brand new app for picture posts, is coming quickly. Your present and future public TikTok picture posts can be proven on TikTok Notes.”

So how might your resort flourish on a TikTok Pictures app? And the way do you have to change your method to posting, in comparison with different image-based platforms like Instagram?

Right here’s our 6 prime ideas for hoteliers to get probably the most out of a TikTok Pictures app:

Give attention to Authenticity over Perfection

In contrast to the curated perfection typically seen on Instagram, the normal TikTok format thrives on authenticity and user-generated content material. Embrace this! Ditch the staged photoshoots and showcase actual moments taking place at your resort. Seize company stress-free by the pool (with their permission after all!), having fun with native delicacies, or collaborating in enjoyable actions. This uncooked, unscripted method resonates extra with youthful generations, who crave real experiences.

Embrace Fast & Participating Storytelling

TikTok has all the time been about quick, punchy movies. The brand new pictures app, impressed by this format, will most-likely allow you to inform fast tales by a sequence of eye-catching pictures. Use this to showcase the highlights of your resort – the gorgeous rooftop view transitioning right into a scrumptious poolside cocktail, the transformation of your ballroom from a gathering house to a glamorous marriage ceremony venue. Preserve it dynamic and enjoyable!

Leverage Consumer-Generated Content material (UGC)

As with different platforms, encourage company to make use of the brand new TikTok Pictures app and share their experiences at your resort. Associate with journey influencers or native content material creators for branded campaigns, however don’t cease there. Run contests or challenges, incentivising company to seize their keep utilizing the app’s distinctive options. Consumer-generated content material builds belief and authenticity, and the app’s interactive options will additional increase engagement. For instance, invite company to take part in a “Greatest Room Service Unfold” problem, showcasing the range and deliciousness of your choices. Scrumptious.

Get Inventive with TikTok Pictures New Options

The app’s conventional core options – interactive filters, catchy music overlays, and playful transitions – are what set it aside from Instagram. Assuming the brand new TikTok Pictures app has this too, experiment to create visually gorgeous and fascinating content material. Think about a filter that highlights the colourful colors of your resort, or a transition that exhibits the transformation of your spa from day to nighttime. Let your creativity movement and discover methods to make use of the app’s distinctive options to inform your resort’s story.

Embrace the Energy of Neighborhood

Whereas Instagram excels at showcasing aesthetics, the brand new TikTok pictures app might assist foster a way of neighborhood. Use the app to host Q&A classes along with your employees, reply visitor inquiries about native points of interest, and even run interactive polls to gauge preferences on upcoming facilities or occasions. This two-way interplay builds a stronger reference to potential and present company, fostering loyalty and advocacy.

TikTok Pictures vs. Instagram

Consider Instagram because the polished journal of the resort world, showcasing gorgeous visuals and aspirational experiences. The brand new TikTok pictures app, nevertheless, might be thought of extra like a dynamic journey vlog. It’s about capturing the power, the vibe, and the real-life experiences that make your resort particular.

To Conclude

TikTok Pictures might present a recent platform to boost your hotel social media strategy and showcase your property in a means that resonates with youthful generations. By embracing authenticity, storytelling, user-generated content material, and the app’s distinctive options, hoteliers might create a dynamic and fascinating on-line presence that drives bookings and builds a loyal following.

So, whereas it might really feel such as you’re breaking the foundations, ditch the picture-perfect poses and prepare to “TikTok-ify” your resort’s story!